Creating Waves of Growth
We help travel and hospitality firms grow EBITDA using analytics, AI and operational expertise.
Where we come in
We work across four stages, from the first look at an asset through to running it. Most firms do one. Engaging us early means the people who sized the opportunity are still in the room when it is time to deliver it.
Pre-investment
Before capital is committed, we help you decide what is worth pursuing.
Investment
Commercial and operational diligence, with the analysis that holds up in an investment committee.
Value creation
After close, the work that actually moves revenue, margin and enterprise value.
Leadership and stewardship
Experienced operators who step in as fractional leaders to support execution.
Our Management Consulting Speciality Areas
Demand Generation and Lead Conversion
Our team has led travel companies and generated billions of dollars in demand through customer segmentation, lifetime value, and AI-based ad buying.
Pricing and Revenue Management
We have developed and implemented the most advanced pricing and revenue management tools in the industry with a deep focus on occupancy and REVPAR in hotels, resorts, safari, cruise, air, car rental, and retail.
Off-shore Analytics and Outsourcing
We have teams of analysts, statisticians, customer-facing leads and developers off-shore that operate at a fraction of the cost of on-shore labor and deliver world-class results.
Growth Strategy
As MBB-trained consultants, we have deep expertise in growth strategy including identifying and sizing targeted ways to grow. We specialize in companies from $200M to $2B.
Consulting Due Diligence
We have supported over $5B in deal volume in the past two years in the travel and hospitality space and over 100 projects over the past 5 years with a deep value-based approach.
Interim Leadership
We have a network of highly experienced, senior and junior resources available on a contract basis to support travel and hospitality companies to drive profit.
Growth Services
EBITDA Growth
We bring deep industry operating experience to help create a commercial strategy and growth plan that together drive demand and EBITDA.
Analytics to Drive Growth
We perform rigorous analysis including segmentation, market share analysis, lifetime value, and conversion optimization using machine learning and large data set manipulation to support the growth plan.
Software and AI Development
We provide rapid software prototypes, business tools and end user experiences at a fraction of the cost of larger firms including AI and LLM development.
- Patterns in Customer Feedback using Sentiment Analysis and Natural Language Processing
- Customer Insights derived from Surveys, Interviews, and Focus Group Discussions
- Detailed Customer Segmentation using k-means Clustering
- Predictive Models of Customer Behavior and Trends leveraging Machine Learning techniques
- Personalization opportunities based on unique wants and needs
- Competitive Analysis
- Strategic Positioning and Market Entry Plans
- Potential Distribution and Sales Channels Assessment
- Market Share and Growth Analytics using Market Basket Analysis and Conjoint Analysis
- SKU Pricing and Penetration Analysis using Econometric Models
- Comparative Pricing Analysis using Competitor Benchmarking
- Pricing Uplift Opportunities derived from Price Elasticity Analysis
- Price Elasticity and Optimization Models using Monte Carlo Simulations
- Brand Positioning Strategy
- Content Marketing Strategy developed using SEO Analysis and Keyword Research
- Social Media Engagement Reports using Social Listening and Sentiment Analysis
- Personalized and targeted videos using automation and AI
- Design and Execution of Marketing Campaigns following A/B Testing and User Experience (UX) Research
- Customer Retention Strategies based on Customer Lifetime Value (CLTV) Analysis and Churn Predictive Modeling
- Creative Assets including Graphic Design, Videography, and Copywriting using Adobe Creative Suite and other specialized tools
- Market Launch Plans for New Products or Services
- Marketing Metrics and KPI Dashboard Data Visualization Tools
- Sales Performance Metrics and KPIs Reports developed using Balanced Scorecard Methodology
- Customized Sales Training Programs based on SPIN Selling and Challenger Sales Techniques
- Optimized Sales Incentive and Compensation Plans using Expectancy Theory
- Territory and Quota Planning Models using Sales Potential and Workload Index Methods
- Outbound Calling Campaigns using Predictive Dialing and CRM systems
- Sales Force Augmentation Strategies employing Recruitment, Training, and Performance Management techniques
- Lead Generation Initiatives through Email Marketing, SEO, PPC, and Content Marketing
- Lead Nurturing and Follow-up Programs using Marketing Automation Tools and Personalized Communication
- Conversion Rate Optimization Reports based on A/B Testing and Funnel Analysis
- Key Account Management Plans
- Sales Pipeline Management and Forecasting using CRM Data Analysis
- Customer Relationship Management Strategy using CRM Systems such as Salesforce
Recent Work
Growth Strategy
$200M Travel Industry Services Privately Held Company
Supporting a family-owned business that provides services to top airlines across major airports in the US as well as infrastructure work in major cities around the US to support transportation in defining growth plans. Identified new market segments, ways to convert more clients, and pricing strategies to grow revenue.
Top 3 Credit Card Company on Travel Industry Co-Brand Cards
Advised a major credit card provider on travel co-brand strategy to penetrate travel and tourism sector. Defined loyalty strategy for top 5 travel industry brand in conjunction with co-brand credit card.
Leading Industry Direct Marketing Company
Supporting owner of leading travel and tourism focused media provider on travel industry on monetization and strategic options for sale.
Private Equity
Top 10 Real Estate Private Equity Firm
Conducted investment thesis scan new investments in hospitality and real estate based on emerging consumer trends.
Top 3 Hotel and Hospitality Private Equity Firm
Supported due diligence for PE acquisition of niche, expedition / safari luxury tourism operator.
Top 20 Private Equity Fund
Supported PE fund on purchase of one of the world's largest tourism operators. Conducted market and investment diligence, developed EBITDA value creation plan, identified leadership to improve talent, supported transaction close.
Interim Leadership and Business Building
World's Leading Luxury Hospitality Company
Interim CEO of major luxury hotel chain expansion into cruise sector.
Event and Infrastructure Perimeter Security Company
Interim sales and marketing support for perimeter security company focused on high-profile tourism sites around the world.
Board and Advisory
Top 10 Travel and Tourism and Infrastructure Operator
Serving on the board of major tourism operator.
$5B PE Fund
Senior Advisor to $5B Private Equity fund on consumer and travel related acquisitions.
1 Billion+ Square Feet Property Developer
Senior Advisor top North American property developer of leading 'places to live and visit.'
Industry and Functional Depth
Cruise Industry
We bring over 25 years of combined experience to the cruise industry including working with or serving the world's leading cruise lines across luxury, premium, and mass segments.
Hospitality and Services
We serve leading hospitality brands including hotels, airlines, consumer services, and retail on strategies to grow consumer demand, realize higher share of wallet at better prices, and drive higher EBITDA and ROI.
Private Equity
We serve 3 of the top 10 private equity firms with investments in the travel and tourism space including cruises, airlines, hotels, car rentals. We bring targeted analytics and problem solving to handle investment due diligence, deal and transaction closing, opportunity sizing, and implementation.
Travel, Tourism, and Hospitality Industry Size
Our Founder and Team
Founded by Josh Leibowitz, an experienced leader, with over 25 years in the advisory and travel business. Our team consists of problem solvers with deep expertise in driving growth. We employ teams on and off-shore to support analytics, research, and software development.
Build the firm you always wished existed.
Former MBB partners and principals. Operators who have run the business as well as advised it. We are building a partnership network, and looking for a few exceptional people to help architect it.